I’ve seen this happen again and again and it’s always freaking awesome when it does! My personal favorite was when this sponsored post about a Star Wars wedding shot by LA photographer named Justin Winokur ended up on Wired, with Justin saying he got calls from journalists all over the world.
Obviously part of what makes these posts go viral is the sheer awesomeness of the weddings — both of these examples have pop culture references with established fan-bases. But part of it is just that for better or for worse, bloggers and journalists watch Offbeat Bride as a source for human interest stories. (I say “for worse” because some of my media colleagues have different values than I do about attribution, which can be frustrating — although always educational!)
This is part of what makes Offbeat Bride such a thrill to publish — not only is the readership wide-spread (500,000+ of you a month!), intelligent, international, and generally awesome, but it includes some media movers and shakers who can help the photographers we love get their work seen around the world.
Oh and PS: If you’re a photographer who wants to see if you can get Josh Groban to retweet your work (HA!), you should totally book one of our sponsored posts. …Like, today. Before we’re booking them into May.
(Oh and if you have any questions about how our sponsored posts work, check our FAQ or just ask in the comments below!)