What do people search for on Offbeat Bride?
I spent some time peeking at my Google Site Search stats last week, and learned some things about the stuff that readers search for on Offbeat Bride. From the chart above, you can see that despite the fact that our traffic since 2009 has increased by 20% – 80% each year, the number of on-site searches have gradually declined. I like to think this is because we’ve made it easier to find content on the site without searching, but that may be optimistic of me.
Anyway, here are the top 20 search terms people have used when searching on Offbeat Bride:
How to submit photos to wedding blogs: 6 secrets from a wedding blog editor to help YOUR photography get noticed
If you’re a wedding pro looking to get your work featured on Offbeat Bride, here are some tips to give your submission the best chance of standing out and bubbling up to become a feature.
The imaginary titles of really terrible Offbeat Empire posts
What if I just let the editors go crazy with their pitches? What if we specialized in shitstorm posts? This was the question I posited to the staff in an email recently, asking them to share the imaginary titles of the most terrible Offbeat Empire posts we would never, ever publish. Then I laughed and laughed and laughed at their responses.
And so, just for funsies, here’s a short list of the horrific imaginary posts we’d never run…
Inclusive advertising that doesn’t pander
I work in Iowa, where same-sex marriage is legal (whoot for equality), and I was recently asked by my workplace to put together a brochure about the wedding rental facilities we have available — pavilions, parks, that sort of thing.
I am already planning on including a “We rent to everyone, regardless of who you’re in love with ” in the FAQs, but I want to make a bigger statement with the actual design.
On the flip side, I don’t want to seem like I’m blatantly pandering for the sake of it — I guess in my mind, I just feel like it’s somewhat exploitative to include a picture of two brides or two grooms just because “See how different they are? AND WE DON’T EVEN CARE!!”
What do you think? What’s the best way to advertise in a non-gender specific way? How would you do it?