My idea of fun: editing 800+ tag archive pages
We’ve long known that Google doesn’t think our tag archive pages are nearly as useful as we do. The Googs likes posts or pages, not dynamic archives with no static content. So what am I doing this fall? I am manually editing every single Offbeat Bride tag so that Google likes them better. All 800 of them.
SEO guest post inquiries: the best and the worst
Every morning I wake up to several “can I write a guest post for your site?” emails from writers working for SEO companies. See, there’s this whole weird corner of SEO that’s all about barfing out (usually questionable) guest post content for blogs, in exchange for links in the body of the post. It’s not something I ever EVER do (you want links from the Empire, you buy advertising, the end), but the inquiries just keep coming… sometimes as many as 5 or 6 overnight. (It’s always overnight, because the writers are non-US based.)
This morning I had two SEO guest post inquiries, and they illustrate the best and the worst I’ve seen in a long time…
Online marketing tips for Etsy sellers that will get you to the popular table
You’ve claimed your Etsy name and built up your inventory, but how do you make sure anybody knows you exist? It’s like that high school crush all over again! Don’t fret, my pet. We can snag the Jake Ryan of the online retailer world. Here are some handy-dandy online marketing tips for your fledgling (or totally veteran) Etsy business.
7 tips for search engine-friendly URLs to let Google make sweet love to your website
I get to see a lot of URLs pass my virtual doorstep in my dual editor/vendor relations roles. Almost everyone has some grasp of SEO and the tools that help us tread those nasty waters. But inevitably, I also see tiny ways we might be tripping ourselves up when it comes to SEO. And so often they are easy-peasy fixes. I’ll be talking about these strategies in a few posts, starting with one of the most basic: the slick and simple optimized URL!