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  30 Comments July 8, 2015

If I was your mentor, you could hear me rant about content marketing

I’m mentoring a young woman named Devon this summer (have you seen her posts?), and once a week we have a phone conversation where I ramble incoherently about things like Content Marketing. Want to hear me ramble?

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  32 Comments April 7, 2014

Does reading via RSS "rob" pageviews from a publisher?

I'm a religious follower via Feedly, but only click through if I want to comment. How does something like Feedly count in the Offbeat Empire's pageviews, etc.? Am I essentially robbing you of a pageview by reading the full article in my reader?

  November 21, 2013

See it, click it: the follow up

This post I wrote six months ago may be the most important thing I've written all year. After we stopped publishing new posts on Offbeat Families in September. Then traffic and revenue then went UP… and it's all because of shares on Facebook. Content recency is OUT. Content relevancy is IN.

  77 Comments August 5, 2013

How do you follow offbeatempire.com?

I want to understand a little bit more about how y'all are following posts here on offbeatempire.com (note the URL: I'm specifically interested in offbeatempire.com — not the other offbeat sites)…

  15 Comments June 19, 2013

Google Reader dying in 3, 2, 1… good thing Feedly now has a web-only interface!

I wrote a couple months ago about the imminent death of Google Reader. You guys, it's totally happening for real in less than two weeks. I'm pretty content with my…..

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Offbeat Empire LLC is a niche publisher of awesome wedding and lifestyle websites. We have about a million monthly readers.



About Offbeat Empire LLC

The Offbeat Empire is a Seattle-based digital publishing company catered to nontraditional types working their way through the traditional passages of life. We want to help our 650k monthly readers find ways to express their truest, most authentic, badass selves.

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