Latest Posts

Of shoes and Facebook: Are you smarter than an algorithm?

Offbeat Bride’s Facebook page posts as many as 10 times a day (including these ridiculous SHOES AT 2 shoe posts I’ve started doing), but you only see all those posts if Facebook understands that you WANT to see all those posts. If you consistently ignore them? You see maybe only 1 post a day, or none. In other words: Facebook’s algorithms are smarter than we could ever be.

…And they’re getting smarter.

How to slowly kill a website you love

Last week on Offbeat Home & Life, we published a sponsored post about gender-neutral baby clothes, angled toward the gifts market. Within a couple hours, several readers commented on Facebook and the post itself that the products featured were out of their budgets — which I totally understand and respect. I’m less understanding toward readers feeling the need to post insulting comments when they can’t afford a product.

Does reading via RSS “rob” pageviews from a publisher?

I’m a religious follower via Feedly, but only click through if I want to comment. How does something like Feedly count in the Offbeat Empire’s pageviews, etc.? Am I essentially robbing you of a pageview by reading the full article in my reader?

FUCK YEAH, April Fools

In years past, we’ve done whole elaborate April Fools schemes with posts laser-targeted to freak out (and yes, enrage) our readers. This year, we’re going so subtle that some of you may not even notice. Just a tiny little text change that only the most engaged of our readers will even notice. …Find it yet?