Category Archive

Publishing

Why blog commenter over-sharing is ultimately a publisher’s problem

Publishing websites dedicated to big life stuff means that we get a lot of blog comments that are extremely personal. I’m not even talking here about the Offbeat Bride Tribe, which is private for exactly this reason — I’m just talking about comments on the blog. Comments that are all out in the open for everyone to read. A few examples of the kinds of over-sharing comments we deal with…

This website can’t be everything to everyone

An odd thing has happened as the Empire has evolved: readers are REALLY invested in the websites, which is awesome. But there IS a downside…

The first 5 years of Offbeat Bride

On January 1st, 2007, I wrote a short post announcing the launch of offbeatbride.com, the promotional website that was supposed to help me sell my silly wedding book.

I wish I could say I had it all planned; that I a strategy for how the website would grow and where the business would go, but I had no fucking clue…

Co-rumination: why you can’t let commiseration drag down your community

It wasn’t until I read a New York Times article about a psychology concept called “co-rumination” that I finally had a word to attach to spiral of negativity that can drag down online communities…