STYLED SHOOT: Unicorns and rainbows
On Monday, I wrote about why we never featured styled shoots on Offbeat Bride… mainly because I don’t want brides being mislead by marketing materials into unrealistic expectations for their weddings.
Here on Offbeat Empire, however, I love scheming about small business stuff like marketing… so I have a styled shoot I HAVE to share.
Stay short, punchy, and natural: 7 ways to stay motivated to blog on your small business site
Small businesses looking to grow their website traffic (and who isn’t?) know that frequent, relevant content is one of the big ways to keep Google wanting more and thinking you are the shit. Seach engines go batty for content updates, and stagnation is a traffic killer. So what can you do to keep the pixels shaking? Blogging on your business site, natch!
7 totally free Photoshop alternatives for adventures in photo editing
Wearing a lot of hats is one of the major down-sides perks of running a small business. And if you’re jumping into self-promotion and online advertising, “graphic designer” may end up being one of those hats. Here are some totally free editing tools for your banner-making, photo-cropping, and avatar-creating needs so you won’t end up having to use MS Paint.
5 ways to use Pinterest’s Source page to market your business
Have you ever visited Pinterest’s “Source” page for your website? This is the page that displays the most recent pins sourced from your website. You find it by going to http://pinterest.com/source/[your URL].
I am obsessed with Offbeat Bride’s source page at http://pinterest.com/source/offbeatbride.com, and it’s one of my most frequently visited pages. I don’t even visit Pinterest.com any more — I’ve bookmarked Offbeat Bride’s source page, and it’s one of the most effective ways I have of marketing my business. Here’s how…