Just a quick heads-up that I'm doing a beta-testing a new related post recommendation tool on all the Empire blogs today. It's another AddThis tool, and I'm just going to see how it feels. I LOVE that readers can get more posts recommended, but it might be too much going on. I'm not really looking for feedback yet (at this point, I'm mostly just watching how it performs, rather than collecting opinions) but did want to let y'all know that it's in beta, and at this point is just a test.
This is Offbeat Empire's archive of Web development posts.
Back in 2011, Google started to take steps to make searches more secure for users logged into Google, for privacy reasons, mostly. This past month, however, that search security was rolled out to all users, whether they were logged in or not. What does this mean? More privacy in your internet searching, but also: The Keyword Apocalypse!
A few curious technically minded folks have wondered what exactly happened during our epic 30 hour downtime. We learned a lot, and have made some changes to help us going forward. Here's the most brief summary I can manage of what was a very long process. TL;DR A bug in the virtualization software caused the…
Wearing a lot of hats is one of the major
down-sides perks of running a small business. And if you're jumping into self-promotion and online advertising, "graphic designer" may end up being one of those hats. Here are some totally free editing tools for your banner-making, photo-cropping, and avatar-creating needs so you won't end up having to use MS Paint.
Business owners and wedding vendors, you know I love you, but I have to get honest with you about something: the auto-play music on your website is NOT cool.
As a publisher, I'm *super* excited about the Smart Layers. This kind of module is pretty common across the web, used on sites like NYTimes and HuffPo. I added the functions because it's a great way for readers (especially drive-by and first-time readers) to easily find additional posts on the sites… and it's crazy awesome to see how much it's getting used…
I get to see a lot of URLs pass my virtual doorstep in my dual editor/vendor relations roles. Almost everyone has some grasp of SEO and the tools that help us tread those nasty waters. But inevitably, I also see tiny ways we might be tripping ourselves up when it comes to SEO. And so often they are easy-peasy fixes. I'll be talking about these strategies in a few posts, starting with one of the most basic: the slick and simple optimized URL!
How tech-savvy do you have to be to be a web publisher? Can you concentrate more on writing and marketing, or do you require solid knowledge of internet technology and hardware?
Thanks to WordPress, you really don't need to be all that tech-savvy. You absolutely don't need to know anything about hardware, but it helps a LOT if you're curious and passionate about internet technology.