A word of praise for Offbeat Home & Life's witty little sub-in adverts for when I have AdBlock turned on! It was a great reminder to whitelist Offbeat Home & Life, as I like to do for sites like this which I enjoy and wish to continue enjoying. I wouldn't have thought twice about it…
This is Offbeat Empire's archive of Advertising posts.
Wedding vendors! We already know that advertising with Offbeat Bride gets you the coolest clients. Clients that are fun, awesome to work with, and really make your portfolio stand out with their amazing fashion/venue/dessert/event choices. But did you know that your choice to advertise with Offbeat Bride also makes our readers lives easier?
Tax season doesn't normally bring me many smiles, but in the case of this testimonial from an Offbeat Bride advertiser… somehow tax season doesn't seem so bad…
I work in Iowa, where same-sex marriage is legal (whoot for equality), and I was recently asked by my workplace to put together a brochure about the wedding rental facilities we have available — pavilions, parks, that sort of thing.
I am already planning on including a "We rent to everyone, regardless of who you're in love with " in the FAQs, but I want to make a bigger statement with the actual design.
On the flip side, I don't want to seem like I'm blatantly pandering for the sake of it — I guess in my mind, I just feel like it's somewhat exploitative to include a picture of two brides or two grooms just because "See how different they are? AND WE DON'T EVEN CARE!!"
What do you think? What's the best way to advertise in a non-gender specific way? How would you do it?
Thanks to everyone who took the time to give me feedback about the new in-image advertising platform we've been testing for the last two weeks. Several of you voiced concerns that the ads felt too intrusive and misaligned with the topics on Offbeat Empire sites — especially on Offbeat Mama.
After giving it a shot for a couple weeks, here's what I've decided to do: