Slow news day

By on Dec 28th
This is the real-time leaderboard showing the most read posts across the Empire, with the number showing how many people are reading the post simultaneously.

This is the real-time leaderboard showing the most read posts across the Empire, with the number showing how many people are reading the post simultaneously.

Wow, what are the chances that Offbeat Home and Offbeat Bride both get linked by heavy-traffic sites within 15 minutes of each other? First ThinkGeek linked Caroline's post about jellyfish pendant lamps, and then a couple minutes later a mean-spirited Jezebel post went up about Amber & Matt's irreverent and elegantly gothy wedding. (And no, I'm not linking to the post because it's so stupid that even the commenters over there are like "What? This is a stupid post." Don't give them your eye-balls. Instead, go read about hate-reads and how for-profit websites work.)

Clearly, it's a suuuuuper slow newsday here in the editorial taint between Christmas and New Years. It's amusing that in that quiet no-mans land when bloggers and social media managers are desperate for something (ANYTHING!) eye-catching/weird to post… they find their way to the Empire. Where it's always a slow news day!

(This reminds me that I have a post to write one of these days about my editorial conundrums about what to post when "real news" happens that relates even slightly to one of my sites. We didn't do posts on Offbeat Bride about Washington State's marriage equality law even though I'm personally super excited about it, and we only did a post about the Newtown, CT shootings on Offbeat Families because readers emailed us begging us to write SOMETHING. I have things to say about this issue. I'll write that after the new year, promise.)